Twenty Ads That Shook the World The Centurys Most Groundbreaking Advertising and How It Changed Us All by James B Twitchell ISBN 0609807234

Twenty Ads That Shook the World: The Century's Most Groundbreaking Advertising and How It Changed Us All by James B. Twitchell, ISBN 0609807234 The author of Canical Culture and Adcult analyzes the century in advertising, focusing on the great campaigns, from P.T. Barnum to the Nike's 'Just Do It, and describing the dramatic influence of advertising on twentieth-century culture. Reprint. 12,500 first printing....James Twitchell takes an in-depth look at the ads and ad campaigns--and their creators--that have most influenced our culture and marketplace in the twentieth century. P. T. Barnum's creation of buzz, Pepsodent and the magic of the preemptive claim, Listerine introducing America to the scourge of halitosis, Nike's 'Just Do It, ' Clairol's 'Does She or Doesn't She?, ' Leo Burnett's invention of the Marlboro Man, Revlon's Charlie Girl, Coke's re-creation of Santa Claus, Absolut and the art world--these campaigns are the signposts of a century of consumerism, our modern canon understood, accepted, beloved, and hated the world over.... Click here or on the image for details

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Do Hard Things: A Teenage Rebellion Against Low Expectations - Harris, Alex Do Hard Things: A Teenage Rebellion Against Low Expectations - Harris, Alex  $8.50 Hardcover, Multnomah Publishers, 2008, ISBN13 9781601421128, ISBN10 1601421125

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